Gray Matters Capital, a US-based impact investor focused on the funding for-profit social enterprises in markets of Africa, India, Latin America, USA and South East Asia, has announced the names of the start-ups which have made it to the second cohort of its GMC Calibrator Program.
The GMC Calibrator is a Digital Self-learning to Earning Accelerator launched by Gray Matters Capital in April 2018 with an aim to make the mobile phone a device to promote Self Learning to Earning by improving user engagement, monetization and optimization of mobile learning platforms. This is done by understanding and implementing the principles of behavioural science and data driven decision making.
The cohort of March 2019 of the program has two start-ups from Africa – Sierra Leone based Mobile Learning Platform for Financial Inclusion Mosabi and Kenya s leading Parenting Website Mums Village joining seven other start-ups from India and Vietnam.
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