By Ndidi Okonkwo Nwuneli | The Wilson Center
For the first time in history, twelve African artists from four countries are nominated across multiple categories in the 2025 Grammys. The nominations reflect Afrobeats’ rise and African music’s global impact. Sub-Saharan Africa’s music industry is the fastest-growing worldwide, with revenue up over 20% in 2023 alone. The industry showcases how African youth are transforming the continent’s creative landscape across fashion, technology, and beyond.
Africa is not only undergoing a cultural renaissance but also emerging as a global economic force.
Continue reading “From Music to Trade: Africa’s Cultural Proliferation and Economic Growth”