Day: July 10, 2019

A “Go Back to Africa” media campaign uses AI to boost African American tourism

By Haleluya Hadero

“Go Back to Africa”, a racist putdown long used used against African-Americans, Africans, and other black people in North America and Europe has been getting a social media makeover.

Black & Abroad, an Atlanta-based lifestyle and travel company targeting black travelers, is reclaiming the derogatory statement with a new tourism campaign encouraging African-Americans to indeed go back to Africa.

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Meet Godshelter Oluwalogbon who Sells Jollof Rice Outside the Nigerian Consulate in New York

By Nina Roberts

Parked in front of Manhattan’s Nigerian consulate, during a blizzard or heat wave, is the intrepid Divine Flavored Food Truck selling home-cooked Nigerian food. Customers line up at the window to order jollof rice with goat, gizzdodo (chicken gizzard with plantain cooked in fresh thyme and curry), or a pureed red bean called moimoi, among other traditional Nigerian dishes.

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How bonds aimed at the diaspora can raise crucial funds for Africa

By Jay Benson

Nigeria’s first diaspora bond, issued in 2017, was a resounding success. It raised $300 million for investment in infrastructure from Nigerians overseas and was oversubscribed by 130%. The government is now reportedly planning a second similar offering.

As many African countries attempt to raise development finance, diaspora bonds – which resemble other kinds of bonds but are targeted at citizens abroad – are highly appealing.

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Jerry Mpufane Joins South African Tourism North America as President

By Janeen Christoff

Well-known South African marketing and advertising executive, Jerry Mpufane has been appointed as the new president for South African Tourism North America.

Mpufane will be based at the organization’s New York office and will lead a dynamic team responsible for driving growth into South Africa from the USA and Canada.

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